Millennials are known as the digital-savvy generation, you might wonder if you’re wasting your time trying to reach millennials with print materials. We’ve done some digging and found out how millennials feel about print. Monitor Fatigue Millennials are constantly surrounded by digital devices; it starts in the morning checking their phones and possibly their tablets, […]

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Have you ever heard the term “Print offers a longevity that digital can’t”. Let’s take a closer look and then leave it with you to decide.  A consumer will see a tweet or a paid advert and then instantly carry on with their online journey, if you are fortunate enough the CT (Click Through) will […]

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The Pantone Colour Institute has announced that Living Coral is Colour of the Year 2019. For the past 20 years Pantone has announced colour of the year taking into account: fashion, design, decorating and cultural trends as well as reflecting what is taking place in global culture and embodying our collective experience. Living Coral is […]

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We live in a busy, cluttered, noisy world and it’s not about to get any better. The question brands like ours are faced with is how do we break though? How do we break through the clutter and make sure that our customers and potential customers are considering us? The answer is simple, personalisation, more […]

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