Whether you are a designer, in marketing, advertising or setting up any document for print and web, it is always good to know when to use RGB and CMYK. There is confusion when it comes to these colour formats and why there are differences between the two and what is best when designing. What is CMYK: […]

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The psychology behind colour is known to have an impact on consumers behaviours and decisions – as marketers, we should be using this to our benefit when building brands and promoting these brands to market, whether online or in our print media. According to statistics, colour is one of the main factors for consumers buying […]

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